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• Project: Crayola Gift Guide: Site Redesign
• Client: Crayola
• Year: 2011
• Agency: Big Spaceship
• Role: Senior Producer
• Final Output: Website Redesign using mobile first approach
We redesigned the Crayola annual product gift guide as a first step to revamp the brand’s digital identity. Using a mobile first approach, we decided on producing an adaptive layout that targeted the primary devices for our users [...]

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• Project: Starburst “Contradictions Project”: Campaign Development
• Client: Wrigley’s Starburst
• Year: 2011
• Agency: Big Spaceship
• Role: Senior Producer
• Final Output: Facebook Application, Website component, Standard Banners, Campaign Strategy, Interactive Displays, Times Square Billboard, Social Management
Starting with a small seed of a digital idea, we worked with the brand team to develop a full campaign for Starburst that used user generated content to [...]

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• Project: Activate Drinks: Website & Facebook Tab
• Client: Activate Drinks
• Year: 2011
• Agency: Big Spaceship
• Role: Senior Producer
• Final Output: Website, Facebook Tab, General Brand Strategy
We produced a new HTML5 website for Activate Drinks, which intended to give the feel of being suspended inside the bottle. We provided brand strategy on how to introduce their brand on digital and helped revamp [...]

I went to Corsica in July/August for my cousin’s wedding. We flew into Frankfurt, took a train into Stuttgart, flew out to Bastia, Corsica, and then rented cars for an excellent, incredible time at a beautiful place with beautiful people (inside and out). Photos from the trip are on flickr. Most incredible part, other than my [...]

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• Project: Starburst: Digital Presence Redesign & Contradictionary Game (on site & Facebook)
• Client: Wrigley’s Starburst
• Year: 2010
• Agency: Big Spaceship
• Role: Producer
• Final Output: Website Redesign, Facebook Game, Standard Banners, Social Presence Management
We redesigned the Starburst website to reflect the brand identity and also introduced the Contradictionary, a popular game that allowed users to submit and vote on their favorite [...]

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• Project: Skittles Website Redesign & Social Presence Management
• Client: Wrigley’s Skittles
• Year: 2010
• Agency: Big Spaceship
• Role: Producer
• Final Output: Website Redesign, Social Strategy, Social Presence Management
We redesigned the Skittles website to represent the brand’s true character – where the imaginary meets the weird. The ever-scrolling site was built using HTML/CSS and changed colors to reflect the most popular [...]